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Proteus in 2023: A Year of Growth, Achievements, and Excellence in Alternative Asset Management

Dear Proteus Team, Clients, and Partners,

As we begin 2024, I wanted to take a moment to reflect on the remarkable journey we’ve embarked on together in 2023. It has been a year filled with growth, achievements, and continued commitment to our shared vision of excellence in alternative investment services. 

New Clients, New Opportunities 

I am thrilled to announce that Proteus has had the privilege of adding several distinguished clients in 2023. We extend a warm welcome to 1834 (a division of Old National), Cynosure, Meketa Capital, Integrated Advisors Network, MG&A, Nilsine, and Alpha Principle. 

Setting Ourselves Apart 

At Proteus, our commitment to flexibility, customization, and partnership continues to differentiate us in the alternative platform market. We take pride in our evergreen feeder structures, customizable alternative asset models, and, most importantly, our unwavering commitment to cultivating strong partnerships. 

Fostering Robust Alliances 

One of the hallmarks of our approach is our dedication to working alongside our client partners to help ensure well-informed investment decisions. Our due diligence process is a prime example of this commitment. We don’t just facilitate investments; we dig deeper and sometimes find reasons why an investment may not align with your objectives. 

Aligned Interests 

As a Registered Investment Advisor, we take pride in sitting on the same side of the table as our advisors and investors. This alignment ensures that we share goals and objectives on alternative asset investing, nurturing a collaborative environment where your success is our primary focus. 

Active Market Engagement 

Throughout the year, we made a concerted effort to stay engaged with the markets we serve. We attended conferences and industry events, including FutureProof in Huntington Beach, Portfolio RIA Summits, and numerous partner conferences. These interactions help us stay connected and informed, so we can continue to deliver value to you. 

Expanding Our Offerings 

In 2023, we expanded our suite of solutions to include Employee Access Solutions for Fund Sponsors and General Partners (GPs) and non-fiduciary SAAS-only options for multi-family offices and large wealth advisors. Our aim is to provide you with even greater flexibility, allowing you to choose the solutions that best align with your unique needs. 

Asset Trends and Advisor Preferences 

We witnessed assets flowing primarily into Private Equity, Direct Lending, Alternative Credit, and Absolute Return Hedge Funds throughout 2023. We also noticed a growing preference among advisors for Pools and Models that offer lower minimums and instant diversification [1]. 

Streamlining Operations 

Efficiency remains a cornerstone of our approach. We will continue to streamline the subscription process, making it easier than ever for you to access our services and navigate our platform. 

Technological Advancements 

We are committed to staying at the forefront of technological innovation. In 2024, we will be making the following enhancements: 

  • We will introduce a regular six-week close schedule and statement delivery—a unique feature in the alternative asset space where there can be a lack of transparency. 
  • Our client account statements are being revamped to better support your conversations with clients. 
  • We are introducing automated email systems to keep you updated on fund developments. 
  • We are continuing our commitment to facilitating an easier subscription journey to support advisor operations. 

Looking Ahead to 2024 

In the coming year we are excited about the opportunities that lie ahead. Our focus will include enhancing advisor education, expanding solutions for GPs, and further improving our operational efficiency and technology. 

In addition, we have our sights set on being able to accommodate international investors in the coming year. Throughout 2023, we have added functionality throughout the technology to support multi-national currencies, processes to maintain GDPR compliance and support for different international jurisdictions. In 2024, these enhancements will be live, and we will be able to accept foreign investors. 

I want to express my deepest gratitude to each member of the Proteus team, our valued clients, and trusted partners for an extraordinary year. Your dedication and trust have been instrumental in our success, and I am excited about what the future holds for us as we continue to evolve, adapt, and excel in the dynamic world of alternative financial services. 

I hope you all had a joyful holiday season filled with warmth and happiness. Here’s to a prosperous and fulfilling 2024! 

Warm regards,

Jason Brown

CEO and Founder, Proteus

This document does not constitute an offering of any security, product, service, fund, or any other pooled investment vehicle (each, a “Fund”) managed and advised by Proteus, LLC (“Proteus”), an investment advisor registered with the Securities and Exchange Commission  (“SEC”), for which an offer can only be made to qualified investors through a Fund’s Confidential Offering Memorandum (the “Memorandum”) prepared by the Fund. Registration with the SEC does not imply a certain level of skill or training, nor does it constitute an endorsement by the SEC. 


[1] Lower minimums refer to the Proteus account minimum relative to going directly to one of the fund managers that make up the Proteus Pools and Models. Instant diversification refers to an allocation to a Pool(s) being spread between different fund managers with different sub-asset classes and strategies.